Email marketing is part art, part science. As inboxes become more and more crowded, context is becoming the most important aspect of getting your emails to convert. More than ever, email is going to be your single biggest revenue driver. At MuteSix, we have an intuitive understanding of how to create and iterate on high-converting email campaigns. We rely on a full-funnel perspective to ensure your campaigns are getting opt-ins at precisely the highest-converting moment. And we use those successes to reach an even-broader audience via high-performing Messenger campaigns.
There are so many ways to calculate the success of an email campaign, and there is no such thing as a one-size-fits-all strategy. We work with you to understand what your KPIs need to be, how we can help you achieve them, and provide a custom analysis that evaluates performance compared directly to your goals.
So many brands simply do not use their data to its fullest potential. We help decode your data, build the strategy and automate output solutions to target your core audiences. We help you include additional features that allow the user to take action without even opening an email.
Contextualized opt-ins engage new visitors immediately upon visiting your website and incentivize them to sign up for your email list. When this is used in parallel with advertising, collecting emails makes all the difference in boosting your revenue.
Once the email is captured, we start a welcome series for 72 hours to convert that lead into a customer. Right from the start, your brand will be training a potential customer to expect and be receptive to emails. Each email builds upon the one prior to provide more information to convert a sale.